Get online contact information for authoritative publishers, bloggers, and influencers in your niche (and in record time).
Use our customizable pitch templates to do large-scale link building outreach without ever leaving the dashboard.
Optimize and manage your link building workflows in a centralized place. Perfect for agencies that deliver link building at scale!
Backlinks
Indexed Domains
Keywords
Countries
Enter your keywords to find publisher, blogger, and influencer prospects that fit the topical relevance of your website. Or, use the domain filters to limit link prospects to your preferred website authority and organic traffic goals. Reach out directly to link prospects from the dashboard and centralize your link building outreach for maximum efficiency!
Need help crafting your link building pitches? Use our templates in your outreach campaigns and customize them with your website and partnership information. Or, create your pitch emails and easily reuse the most effective ones in your future outreach campaigns. Track the impact of your outreach and optimize your processes for maximum link acquisition!
Perfect for
Solo marketers, freelancers, and 1-person agency teams
Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.
Perfect for
Scaling agencies and mid-sized businesses managing multiple sites or clients
Everything in Starter, plus more projects, higher quotas, LLM visibility tracking, and Smart Ads automation.
Perfect for
High-volume agencies and advanced SEO teams ready to scale fast
Everything in Growth, plus all LLM models, enhanced Authority Building with more HDC, and white label capabilities.
Perfect for
Agencies managing large client portfolios with unlimited scale and white-label capabilities
Everything in Pro, plus unlimited projects, unlimited sites, unlimited keywords, white-label reporting & client dashboards, priority support, and maximum quotas.
Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.
Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.
Everything in Growth, plus all LLM models, enhanced Authority Building with more HDC, and white label capabilities.
Everything in Pro, plus unlimited usage, white-label reporting, client dashboards, priority support, and max quotas.
Detailed feature breakdown organized by category for easy comparison
$99 / mo
$199 / mo
$399 / mo
$999 / mo
AI-powered search intelligence assistant
Build and manage websites with integrated SEO tools
Get new pages indexed on Google faster
Get new pages indexed on Bing instantly
Create high-authority cloud stack link networks
AI-powered SEO projects with automated on-page optimization
Keywords you can target across projects
Number of team members who can access the platform
Number of Site Explorer projects you can manage.
Number of Google Search Console projects you can connect and manage.
Number of top-performing keywords retrieved from Google Search Console.
Number of top pages retrieved from Google Search Console.
How far back you can view historical Google Search Console data.
Number of site explorer reports available per month.
AI-powered SEO projects with automated on-page optimization
Monthly credits for AI-powered SEO tasks (Top up available)
The total number of content pages you can create.
Your monthly quota for AI-generated articles.
Get AI-generated content strategies and topic ideas.
Create fast, standard AI content for your projects.
Number of on-page SEO audits
Keywords you can target across projects
Publish content directly to your CMS platforms.
Instantly publish articles to your connected CMS.
Generate a full topical map to improve SEO and rankings.
Plan and schedule your upcoming content in one place.
Use our advanced AI agent for in-depth blog article creation.
Analyze your website's content structure to boost authority.
Automate publishing times for your content.
Enhance content quality with AI-powered refinements.
Scholarly content analysis calculations for semantic optimization
Track brand visibility across AI models
Total user generated queries across all LLM projects
How often visibility data is updated
Supported AI models for tracking
Number of Google Business Profile projects you can manage.
Number of local heatmap pins tracked per month.
Track citation quality.
Centralize social accounts and automatically share GBP posts.
Plan, schedule, and auto-publish posts easily.
Audit your GBP to identify wins, gaps, and growth opportunities.
Number of site audit projects you can run.
Number of pages audited per site.
Total pages crawled each month across all sites.
Number of PageSpeed analysis requests available per month.
Ensures accurate auditing of modern, dynamic websites by executing JavaScript just like a search engine bot. For your convenience, this is automatically enabled for all OTTO project audits across all plans.
Gain real-time transparency into your site audit with a live data stream. Monitor the crawler’s progress as it happens and see the immediate HTTP status of every page being processed.
Optimize your crawl budget and SEO authority. Identifies low-value or “thin” content and provides actionable recommendations to remove (prune) underperforming pages or enrich them for better rankings.
Get instant email alerts for technical issues found on your domain. Automated detection and prioritized fix recommendations help protect your rankings in real time.
Sync Google Search Console and GA4 data directly into your audit. Prioritize SEO fixes based on real-world performance, including clicks, sessions, and user engagement.
Number of rank tracking projects.
Number of keyword data refreshes for monitoring SEO performance.
View Google Ads performance data in reports.
Create high performing campaigns instantly with AI optimized keyword and structure strategies.
AI removes irrelevant search terms to reduce wasted spend and improve efficiency.
View all your campaigns, metrics, insights, and optimization opportunities in one place.
Generate conversion optimized landing pages automatically for your ads.
Distribute press releases to major news outlets and media sites.
+ 100s of other channels
+ 100s of other channels
+ 100s of other channels
+ 100s of other channels
Number of PR outreach campaigns per month
Quality and authority score calculations for ChatGPT citations.
Full access to Cloud Stacks feature for authority building.
Full access to URL indexing feature
Access to the LinkLaboratory link exchange platform
Access to WILDFIRE viral content distribution
1 HDC = $1; used for PRs, Cloud Stacks, Publisher Exchange. Updated monthly.
Used to submit URLs through our two-layer indexer system
Number of unique referring domains tracked
Number of competitor sites you can compare per project
Number of backlink tracking projects you can manage
Maximum number of backlinks analyzed across projects
Analyze backlink gaps between your site and competitors
Number of keyword searches you can perform
Number of keyword searches available per week
Number of competitor keyword gaps you can analyze
Number of URLs you can analyze in bulk for keyword overlap
Analyze keyword gaps between your site and competitors
Number of outreach emails you can send per month
Number of active outreach campaigns you can run
Number of email accounts you can connect for outreach
Access to Search Atlas Chrome Extension
Number of daily domain authority checks available
Create unlimited custom reports
All platform integrations available
Custom logo, colors, and domain
Personalized client login portal
White-labeled reporting
Dedicated support team
Unlimited client accounts
Role-based permissions
Exclusive training and updates
Built for large organizations with complex SEO needs and big growth goals. Get personalized onboarding, dedicated support, and full-feature access tailored to your setup.
Supercharge your Search Atlas plan with OTTO’s scalable AI marketing activations for multi-site growth.
OTTO SEO by Search Atlas is an AI agent that runs your full search strategy in real time—technical fixes, on-page updates, content, link building, press releases, digital PR, and local SEO.
It analyzes your site and competitors using data from Google Analytics, Search Console, and Google Business Profile to guide every optimization.
You stay in control—deploy automations or approve changes individually, customize AI usage, and keep all edits even after cancellation.
Manage multiple link building campaigns in the same dashboard. Great for agencies that provide link building deliverables!
Find the highest-quality linking opportunities. Search for link prospects by keyword or domain authority levels.
Get accurate, up-to-date contact information for your link prospects. Reach out immediately without ever leaving the dashboard!
Use our customizable pitching templates in your outreach. Or, create your own and save for future campaigns!
Manage outreach and follow-up opportunities in the same place. Stop jumping between emails and optimize your team workflows.
Track the progress of your campaigns and know which link building pitches and partnerships deliver the best results.
Centralize all of your link building outreach emails to the same place. Send pitches and follow-up emails directly in the dashboard. Know which email threads belong to which campaigns or clients. If your agency does link building outreach at scale, Search Atlas is the perfect platform to organize and optimize your agency’s link building workflows.
Easily navigate between client campaigns and keep your link building outreach organized. If you’re a marketing agency that needs to send thousands of outreach pitches monthly, Search Atlas is the ideal tool for maximizing your outreach efforts and saving time and resources. With multiple seats available for a monthly subscription, you’ll get your entire team on track to start delivering better results for your clients.
Once you have activated OTTO for your client project, navigate to the “Digital Outreach,” tab. Then, select “Campaigns,” from the left-side menu. In the top right-hand corner, click the “+ New Campaign” button. (Note: You can also access a stand alone version of the Digital PR tool in your Search Atlas navigation menu. Select “More,” then click “Digital PR.”)
Give your campaign a name and select the appropriate Project folder. Then, choose whether you want to search for link prospects using keywords or domains. If you need keyword suggestions, type a term into the provided text box and click “populate.” Next, use the filters to determine your preferred location, TLD, Domain Rating, Traffic, or total keyword preferences for link prospects. If you have any websites that you don’t want included in your outreach list, add them to the “Blacklist” box. Then, click “Next Step.”
Use the “Sender,” dropdown to select an email to send outreach emails from. Then, give your outreach email a subject line. You can write your own pitch in the “Body” text box, or, click “View existing templates,” to use an existing template. Make sure to modify the template to match your website information and outreach requests. Once completed, click “Next Step.”
Some link prospects may not respond to your initial outreach email. For this reason, it can be good to send follow-up emails to confirm they reviewed your initial pitch. Choose whether you want to send follow-up emails or opt-out. Then, click “Create Campaign.”
Once your campaign is created, you’ll receive a list of websites that may be worth reaching out to. Review their DR, Keyword, and traffic metrics to confirm the quality and relevance of the suggested website. Then, click on the website or contacts column to see a list of contacts that you can reach out to about a potential link partnership. Use the status column to track whether or not you have reached out to a website. Or, click “Start Outreach,” to begin reaching out to the websites in the list.
You can also select from the list of discovered contacts by clicking on the blue numbers in the “Contacts” column. You’ll see a list of emails and links to social media profiles of the contacts. Click “Email Contacts Now,” to begin drafting an outreach email. Or, click “Add to ‘Ready for Outreach’ list,” to add to an email list to reference later on.
Manage all of your outreach communication by clicking “Inbox” from the left side menu. You’ll see a list of your outreach emails as well as any replies (if received). Track milestones with your outreach in the “Milestone,” column, and keep track of any follow-up emails sent or backlinks earned directly in your dashboard.
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