Google Map ranking checkers show how a business ranks in specific areas beyond a city or region. These tools scan exact positions in Google Maps to reveal where listings rank, block by block. Business owners and SEOs use them to identify blind spots, compare competitors, and focus on location-specific SEO actions that actually move the needle.
We define these tools, describe how they work, and share 5 best Google Map ranking checkers.
What Is a Google Map Ranking Checker?
A Google Maps rank checker is a tool that shows how your Google Business Profile (GBP) ranks in Google Maps for specific keywords. Google Maps rank checker tools give you hyper-local insights (down to the neighborhood level), competitor insights, and keyword tracking capabilities.
The aim of Google Map ranking checkers is to show you insights into your local SEO performance. Accurate local SEO insights help you improve the visibility of your GBP.
How Does a Google Map Ranking Checker Work?
A Google Map ranking checker works by placing a number of search points across a map of the target area. Each point simulates a Google search in the exact location for the specified keyword.
The Google Map ranking checker scans all the points and shows the ranking results for each on a map. The ranking results are divided into three colors (green, yellow, red) depending on ranking success.
How to Choose a Google Map Ranking Checker Tool
To choose a Google Map ranking checker tool, look for capabilities listed below.
- Data Accuracy. Ensure that you receive real-time and precise location-based rankings. This matters because inaccurate data leads to misinformed strategy decisions and flawed performance reporting.
- Customizable Map Settings. Tailor the grid radius, pin density, and location coordinates. Hyper-local visibility varies street by street, especially in competitive areas.
- Multiple Keyword Tracking. Monitor how several keywords perform on the map grid at once. This matters because users search with variations, and single-term tracking gives an incomplete view.
- Multiple Location Tracking. Check rankings for various business locations or service areas at once and have. Doing this easily matters for multi-location businesses.
- Competitive Analysis. Compare your rankings directly with local competitors. This matters because success depends on both your rank and how it stacks up against others in the same area.
- Reporting Tools. Export visual and data-driven reports for clients or internal use. This matters because clear, shareable reports help track progress, justify strategy, and align teams.
5 Best Google Map Ranking Checkers in 2025
We will list 5 best Google Map Ranking Checkers below.
1. Search Atlas
Search Atlas is an all-in-one digital marketing platform that includes keyword research tools, AI content generation, competitor analysis, local SEO tools, and more. Search Atlas local SEO tools support keyword research, regional competitor insights, GBP management, citation tools, and a local SEO heatmap.
Search Atlas local SEO heatmap offers a visual breakdown of local rankings. The map uses a color scale that shifts from red to green as performance improves. It gives you a local SEO score. This local search grid is highly customizable and accurate.
Agencies use the historical data tracking to create local SEO reports and showcase progress to clients. We will discuss the map tool features in more detail below.
Popular Features
- Hyper-Local Rank Tracking. Track local keyword rankings at the city or neighborhood level to refine local SEO strategies.
- Customizable Map. Set the radius (1 to 100 miles), select shape (circle, rectangle), and control pin density for detailed location-based ranking views.
- Customizable Crawling Frequency. Choose daily, weekly, monthly, or custom intervals to control how often rankings update.
- Easy Competitor Rank Tracking. Click any pin to view which competitors rank at that exact map point.
- Local SERP Features Tracking. Monitor performance in map packs, review snippets, and other local SERP elements.
- Automated White-Label Reporting. Generate branded heatmap reports and schedule email delivery for clients.
- Easy Sharing. Export reports as PDFs, iframes, or public links for fast client or team access.
- Entire Platform. Access tools for keyword research, review management, automation, competitor analysis, and more.
Limitations
- Some users mention they have to limit AI quota usage before activating OTTO.
- Users have mentioned that the platform takes time to learn because it has many features.
Pricing
| Price | $99/month | $199/month | $399/month |
| Free OTTO activation | 1 | 2 | 4 |
| User seats | 2 | 3 | 5 |
| Automated GBPs | 3 | 10 | 25 |
| Local SEO Search Points | 2,250 | 5,400 | 13,500 |
Search Atlas Reviews
- G2. 4.8/5 (95)
- Capterra. 4.9/5 (66)
2. Semrush
Semrush offers an SEO and marketing platform with tools for keyword research, backlink analysis, content audits, competitor tracking, and a local SEO dashboard. Semrush local dashboard tracks local keyword rankings, monitors reviews, manages listings, and analyzes competitors for one or more locations.
The Semrush map rank tracker shows local rankings at the street or regional level. Users track up to 100 keywords per campaign. The tool accepts custom keywords or AI-suggested ones. It displays results on a customizable grid with adjustable radius and density.
Users track competitors on each point. The system runs on a daily, weekly, monthly, or manual schedule. It identifies missed opportunities and shows ranking progress over time. Heatmaps like this are useful for hyper-local targeting, one of the current local SEO trends.
Popular Features
- Ranking Tracker by Location. Measure exact positions based on where users search within your defined service area.
- Custom Grid and Radius. Adjust grid size and distance to control how closely you monitor local ranking variations.
- Follow Businesses and Competitors. Compare your rankings with competitors across each map point to uncover areas of strength or weakness.
- Flexible Report Scheduling. Choose weekly, monthly, or manual reporting to stay updated without repeating setup steps.
- 100 Keywords Per Campaign. Add keywords as needed to capture all of the variations that users search for in your local market.
- Competitive Insights. Identify how top competitors rank across your target locations to refine your SEO approach.
Limitations
- Some users report that the complex interface creates challenges for beginners who use the platform for the first time.
- A few reviews state that the full SEO feature set increases costs for businesses that use more than local tools.
Pricing
- Free Plan. $0/month – includes 1 campaign and 50 credits
- Basic Paid Plan. $30/month – includes 1 campaign and 4,000 credits
- Additional Credits Package. $5/month – includes 1,000 extra credits
- Additional Campaign Package. $10/month – includes 1 extra campaign
The map rank tracker is included with Semrush Local plans.
Semrush Reviews
- G2. 4.5/5 (2,618)
- Capterra. 4.6/5 (2,289)
3. Localo
Localo offers a local SEO platform that improves visibility through Google Business Profile optimization. It supports keyword insights and performance tracking for small businesses and agencies. The Localo Platform is focused on local SEO and does not offer more advanced general SEO features.
The Localo Google Map ranking tool shows real-time positions in Google Maps and local SERPs. Users enter their business name and target keywords. The system displays rankings across specific locations to highlight visibility gaps and guide local SEO updates.
The tool even supports ongoing visibility checks and helps guide local SEO improvements based on search behavior.
Popular Features
- Free Basic Map Rank Checker. View current Google Maps visibility instantly without account creation or subscription.
- Instant Schema Generator. Build LocalBusiness schema code to strengthen structured data and improve local relevance.
- AI-Powered Assistant. Receive tailored insights and suggestions based on keyword goals and business performance.
- Local SEO Tasks. Get weekly, actionable tasks that target visibility improvements in local search results.
- Precise Rank Tracker. Track exact Google positions for each business location on desktop and mobile with its local rank checker tools.
- Detailed GBP Audit Tool. Identify areas for improvement in your Google Business Profile to increase local performance.
Limitations
- Some users report that the map feature shows inaccurate ranking changes across different zip codes.
- Some reviews mention mismatched stats that differ from Google Business Profile data.
Pricing
- Single Business. $39/month – For business owners managing one profile. Includes AI-powered tasks, post automation, competitor insights, review management, content publishing, local SEO tools.
- Pro. $69/month – For agencies and freelancers managing up to 10 profiles (includes 5 optimization seats). Offers a central dashboard, bulk content and review tools, AI content scheduling, personalized onboarding, training, and dedicated Account Manager support. Pricing rises with the number of profiles.
- Enterprise. Contact Sales – For organizations managing more than 120 profiles. Includes custom pricing, tailored optimization seat assignments, reputation monitoring, scalable automation, priority support, and a custom onboarding plan.
Localo Reviews
- G2. 4.9/5 (121)
- Capterra. No reviews
4. BrightLocal
BrightLocal provides a local SEO platform that tracks rankings, manages reviews, and audits business listings. Businesses use it to monitor local visibility and improve online performance.
The GeoGrid tool, called Local Search Grid, tracks rankings across a visual map grid. It shows keyword positions in each nearby location to reveal how visibility changes across a neighborhood, town, or city.
Businesses use this data to adjust their local strategy and identify nearby competitors. The platform supports white-label reports, custom dashboards, and progress tracking. Users filter search engines, compare results over time, and share updates with clients through branded reports.
Popular Features
- Local Search Grid. See how your business ranks on Google Maps in different areas to spot where to improve.
- Grid Customization Options. Select grid sizes from 3×3, 5×5, 7×7, 11×11, or 15×15 points. Adjust the distance between points to match your target area.
- Separate Local Rank Tracker. Follow keyword rankings in chosen local areas and monitor changes over time.
- Competitive Analysis. Identify and monitor rankings for the top 20 competitors to understand the local market landscape.
- Monthly Progress Reports. Receive detailed updates on ranking changes and SEO performance to track growth over time.
- White-Label Reporting. Create SEO reports with your own branding for easy client sharing.
Limitations
- Some users report that the interface looks outdated compared to newer BrightLocal alternatives.
- Some other tools have more advanced geogrid customization options.
Pricing
BrightLocal pricing changes based on the number of locations managed.
- Track. $39/month – Includes rank tracking, review monitoring, and daily access to core tools.
- Manage. $49/month – Adds SEO audits, listings sync, additional review features, and Google Analytics integration.
- Grow. $59/month – Adds white-label reporting, lead generation tools, GBP insights, and a post scheduler.
BrightLocal Reviews
- G2: 4.6/5 (223)
- Capterra: 4.8/5 (276)
5. Local Falcon
Local Falcon tracks Google Business Profile and Apple Business Connect rankings using precise local search grids. It shows performance in specific neighborhoods or regions. This precision helps users target areas with accuracy instead of broader zones.
This local SEO software offers competitor analysis, trend tracking, automated reports, and AI insights. It provides detailed local search visibility and actionable data.
The GeoGrid tool lets users set the Map Scan Radius and Grid Size. The radius defines the distance from the center to outer grid points, and the grid size sets the number of points scanned. Users disable irrelevant points over water or low-population areas. This focuses data on key locations and maximizes credit use.
Popular Features
- Unlimited Location Tracking. Track locations via CSV uploads or account linking with organized groups for targeted scans.
- Flexible Scan Configuration. Adjust grid size, spacing, and center to focus precisely on key target areas.
- Instant or Scheduled Scanning. Run scans immediately or set them to run automatically for timely data updates.
- Integrated Workflow Access. Connect with Looker Studio, Zapier, and REST API to automate rank tracking tasks.
- AI-Based Performance Guidance. Receive actionable suggestions from Falcon Assist and monitor listings using Falcon Guard.
- Customizable Report Delivery. Use white-label reports, choose measurement units, set alerts, and share in multiple formats.
Limitations
- Some users report that accessing white-label reports requires upgrading to a higher-tier subscription.
- Some remark that pricing rises quickly when tracking multiple locations or increasing scan frequency.
Pricing
- Starter. $24.99/month – Includes 7,500 credits.
- Basic. $49.99/month – Includes 15,000 credits, plus Looker Studio Connector, Zapier, and Data Retrieval API.
- Pro. $99.99/month – Includes 31,000 credits, with access to Looker Studio Connector, Zapier, API, and Sales Enablement.
- Premium. $199.99/month – Includes 63,000 credits, with full access to all integrations and White Label Reports.
LocalFalcon Reviews
- G2: 4.7/5 (10)
- Capterra: No reviews
Choose the Right Tool and Track What Matters
A Google Map ranking checker shows how visible your business looks in the areas your customers search. Use one to move beyond generic rankings and get clear local insights. Match your tool to your goals—whether you need flexible grids, automated reports, or fast scans.
For advanced SERP visibility and local grid tracking, Search Atlas offers a full suite built for precision and scale. Use it to uncover your true rankings and make smarter SEO decisions in every neighborhood.
Try Search Atlas FREE for 7 days and improve your rankings with real, accurate data. No commitment, cancel anytime.
