Finding the right content research and optimization tool can feel like a never-ending search. You’ve probably come across Frase, but maybe it’s not quite the fit for your needs. 🤔
Whether you’re looking for more robust keyword insights, deeper competitor analysis, or tools that integrate better with your team’s workflow, it’s important to find Frase alternatives that work for you.
The world of SEO and content creation is evolving fast, and sticking to one tool may not be enough to keep up. That’s why exploring alternatives can open up new possibilities, helping you craft content that not only ranks higher but also resonates with your audience.
In this guide, we’ll dive into 12 Frase alternatives, breaking down their unique features and showing how they can elevate your content creation and SEO strategy. Ready to discover the next tool that could take your content to the next level?
Let’s get started! 🚀
What To Look for in a Frase Alternative
There are many reasons why you might start looking for an alternative to Frase, especially if you find that it doesn’t fully meet your specific content research and optimization needs.
For example, if you need in-depth competitor analysis, real-time keyword tracking, or more robust integrations with other tools, you might find that Frase lacks the flexibility to handle those requirements.
Additionally, if AI writing features are a priority, some alternatives may offer more advanced capabilities. These tools could provide more context-aware suggestions, a wider range of writing options, or better adaptability for various content types.
When evaluating Frase alternatives, consider these factors to make sure the tool aligns with your needs:
- Content Research Capabilities: Look for tools that provide deep competitor analysis, identify keyword gaps, and offer comprehensive SERP insights.
- Advanced AI Writing Features: Consider alternatives that offer more sophisticated AI writing tools with better adaptability to your content style and tone.
- Customizable Dashboards and Reporting: If your workflow requires detailed reporting or visualizations, prioritize platforms that offer customizable dashboards and the ability to tailor reports to your needs.
- Integrations: A platform that integrates seamlessly with your other SEO, analytics, and marketing tools can save time and streamline your workflow.
By considering these factors, you can find a Frase alternative that fits your content creation and SEO goals, allowing you to scale your efforts and improve your workflow.
12 Powerful Frase Alternatives for Content & SEO
Looking for a tool that can enhance your content marketing and SEO strategy? Explore these 12 Frase alternatives that offer advanced features to boost your rankings in 2025.
1. Search Atlas
Search Atlas is a powerful SEO and content research platform that leverages advanced AI and data analytics to help users optimize their content strategy.
Designed for businesses and digital marketers, it provides a comprehensive solution for content optimization, keyword research, and competitive analysis. Also, its core feature, Content Genius, analyzes top-ranking pages to offer data-driven insights on how to structure and optimize your content for SEO.
Its user-friendly interface and rich feature set make it an appealing option for teams looking to scale their SEO efforts with more precision and insight.
Overall, Search Atlas stands out because it combines AI-driven content creation with advanced SEO functionality. This simplifies content creation, helping you structure articles that resonate with readers and search engines.
Furthermore, Search Atlas offers customization of tone, enabling you to align content with your brand’s unique voice.
Beyond content creation, the platform includes Scholar for detailed content analysis and OTTO, an AI assistant that stays up-to-date with Google’s algorithm changes, ensuring your content remains optimized.
Popular features
- Content Genius: AI-driven writing editor that creates SEO-optimized, human-like content based on competitor analysis.
- Keyword & SEO Insights: It offers robust keyword research tools that go beyond basic search volume data, providing keyword difficulty, competition analysis, and related keyword suggestions.
- Tone Customization: Tailor the tone of your content to match your brand’s voice.
- ChatGPT & Claude AI Models: Select from different AI models to suit various content needs.
- Scholar: Evaluates content quality and provides recommendations for improvement based on competitor comparison.
- OTTO AI Assistant: Generates custom AI models that optimize content with targeted keywords and internal links.
- Content Briefs & Outlines: Search Atlas generates detailed content briefs, helping you structure content around high-value keywords and relevant topics.
- Real-Time Tracking: Track keyword rankings and content performance in real-time, so you can make quick adjustments to your strategy.
Limitations
- Some users feel the AI-generated content may require further refinement to match a human touch, though adjustments to tone and writing style are possible.
- Advanced features can overwhelm new users, though onboarding calls are available to guide them through the setup process.
Pricing
| Starter plan | Growth plan | Pro plan | |
| Price | $99/month | $199/month | $399/month |
| Free OTTO activation | 1 | 1 | 3 |
| User seats | 2 | 3 | 5 |
| GSC Site Projects | 5 | 15 | Unlimited |
| Articles Created | 40 | 100 | 200 |
| Full Article Generation | 30 | 60 | 90 |
| Regular AI Quota | 100 | 250 | 99999 |
| Content Assistant Keywords | 120 | 300 | 600 |
| Onpage In-Depth Audits | 40 | 100 | 200 |
| Content Plans | 40 | 100 | 200 |
Search Atlas reviews
- G2: 4.8/5 (91)
- Capterra: 4.9/5 (63)
2. Writesonic
Writesonic is a versatile AI-powered writing assistant that helps users generate high-quality content quickly and efficiently.
From blog posts and social media captions to product descriptions and email campaigns, Writesonic offers a range of content creation tools aimed at saving time and boosting productivity.
The platform’s advanced AI algorithms ensure that the content it generates is both engaging and SEO-optimized, making it an interesting Frase alternative for marketers, writers, and businesses looking to enhance their content strategy.
Popular features
- AI-Powered Content Generation: Quickly create blog posts, ads, product descriptions, and more using Writesonic’s AI.
- SEO-Optimized Output: The platform generates content that is optimized for search engines, ensuring it ranks better.
- Content Templates: A wide variety of templates for different content types like landing pages, emails, and blog posts.
- Multilingual Support: Generate content in multiple languages, making it suitable for global markets.
- Grammar and Style Suggestions: Inbuilt tools help improve the grammar, tone, and clarity of the content.
Limitations
- Some content generated by Writesonic may need to be rewritten or edited to add a personal touch or match brand voice.
- While it excels in generating short-form content, long-form pieces may require additional refinement and customization.
Pricing
- Free Plan: $0, 1 user, 5 generations for Chatsonic and content templates, 25 credits for advanced templates, both one-time.
- Individual Plan: $20/month, 1 user, unlimited generations, 100 credits per month, advanced AI writer.
- Standard Plan: $99/month, 2 user seats, unlimited generations, 1,000 credits per month, bulk AI article generator.
- Enterprise Plan: Custom pricing and features.
Writesonic reviews
- G2: 4.7/5 (2,005)
- Capterra: 4.8/5 (2,081)
3. Copy.ai
Copy.ai is an AI writing assistant that helps users quickly create high-quality content, such as blog posts, ad copy, and product descriptions. Its user-friendly interface allows for fast content generation, making it a popular choice in the industry.
With a range of templates and customization options, Copy.ai generates SEO-friendly content, making it suitable for various marketing needs. It can be an excellent tool for users looking to enhance productivity without compromising quality.
Popular features
- Content Templates: Offers templates for blog posts, product descriptions, emails, and ads.
- SEO-Friendly Content: Creates content designed to improve search engine rankings.
- Tone Customization: Adjust the tone of your content to align with your brand’s voice.
- Quick Content Creation: Generate content in seconds, saving time for other tasks.
- Multilingual Support: Create content in multiple languages, broadening your reach.
Limitations
- The content may need to be edited for a more personalized touch.
- Some templates are better suited for short-form content than for long-form articles.
Pricing
- Free Plan: $0, 1 seat, 2,000 words in chat, ChatGPT 3.5 & Claude 3, Copy.ai brand voice, Copy.ai Infobase.
- Starter Plan: $49/month, 1 seat, unlimited words in chat, access to latest LLMs, unlimited chat projects, private community access.
- Advanced Plan: $249/month, everything in Starter plus 5 seats, 2,000 workflow credits monthly, 15+ marketing and sales workflows each.
- Enterprise Plan: Custom pricing and features.
Copy.ai reviews
- G2: 4.7/5 (182)
- Capterra: 4.4/5 (63)
4. MarketMuse
MarketMuse is a platform designed to help users improve content quality and SEO performance. MarketMuse is particularly known for its content auditing and competitive analysis features, which provide valuable insights to create data-driven content strategies.
It uses AI to analyze top-performing content and identify gaps in coverage, helping users craft more comprehensive and relevant content that stands out in search engine results.
Popular features
- Content Research: Analyze top-ranking content to find gaps and opportunities.
- AI Content Optimization: Get recommendations for improving content based on AI analysis.
- SERP X-Ray: Gain insights into competitors’ strategies to enhance your content.
- Content Scoring: Measure content quality and performance with a content score.
- Keyword Suggestions: Receive keyword recommendations to enhance SEO rankings.
Limitations
- The platform might lack advanced features for SEO.
- The generated content can feel robotic at first.
Pricing
- Free Plan: 1 user, 10 queries monthly, and limited applications.
- Optimize Plan: 100 tracked topics, 5 content briefs, and 1 strategy doc monthly.
- Research Plan: 500 tracked topics, 10 content briefs, and 3 strategy docs monthly.
- Strategy Plan: 10,000 tracked topics, 20 content briefs, and 5 strategy docs monthly.
Need to contact the sales team for more pricing info.
MarketMuse reviews
- G2: 4.6/5 (214)
- Capterra: 4.6/5 (27)
5. Clearscope
Clearscope is an AI-powered content optimization tool that focuses on improving content for better readability and SEO performance. It’s widely used for keyword research and content refinement, offering insights that help writers create content that ranks higher in search results.
With its user-friendly interface, Clearscope helps users generate content that is both well-written and optimized for search engines, making it a choice for agencies and content teams looking for Frase alternatives.
Popular features
- Keyword Suggestions: Clearscope provides detailed keyword recommendations, helping users identify and target the most relevant and high-performing keywords in their content.
- Content Grading: The platform grades content based on how well it matches the search intent of top-ranking pages, offering actionable insights to improve the content’s relevancy and effectiveness.
- Readability Insights: Clearscope evaluates content readability, ensuring it’s easy to understand and engaging for readers while being optimized for SEO.
- Competitor Analysis: Users can see how their content compares to top-ranking pages, gaining insights into what works and what needs improvement.
Limitations
- Clearscope’s pricing can be high for small businesses or individual users.
- Some users find the platform’s limited focus on content generation restrictive, requiring integration with other tools for a complete workflow.
Pricing
- Essentials plan: $189/month, unlimited users, projects, and AI content outlines. 100 content inventory pages, 50 monthly keyword discoveries, 20 monthly content reports.
- Business plan: $399/month, 300 content inventory pages, 50 monthly keyword discoveries, 20 monthly content reports. Includes dedicated account manager.
- Enterprise plan: Custom pricing and features.
Clearscope reviews
- G2: 4.9/5 (91)
- Capterra: 4.9/5 (60)
6. Surfer SEO
Surfer SEO is a comprehensive on-page SEO and content optimization tool that helps users analyze and optimize their content to rank higher in search results. Surfer SEO combines data-driven recommendations with actionable insights, making it a go-to platform for anyone looking to improve their content strategy.
The platform’s ability to analyze SERPs and provide keyword suggestions, heading structures, and internal linking recommendations makes it a powerful tool for content creators, marketers, and SEO professionals alike.
Popular features
- SERP Analyzer: Analyzes top-ranking pages and provides detailed insights into their content structure, keyword usage, and on-page factors, allowing users to optimize their content accordingly.
- Content Editor: Provides real-time recommendations on keyword density, headings, and other SEO elements, ensuring content is fully optimized for better rankings.
- Keyword Research: Offers a robust keyword research tool that suggests keywords based on search volume, difficulty, and relevance, helping users target the right terms for maximum visibility.
- SEO Audit: The platform includes an SEO audit feature that provides an in-depth analysis of on-page SEO factors, helping users identify and address issues that may affect content performance.
- Rank Tracking: Allows users to track their keyword rankings over time, providing insights into content performance and areas for improvement.
Limitations
- The platform can be overwhelming for beginners due to the depth of its features.
- Some users find that it lacks accuracy sometimes, demanding more reviews.
Pricing
- Essential Plan: $99/month, track 200 pages across your sites, write & optimize 30 articles/mo, generate 5 rank-ready AI articles/mo.
- Scale Plan: $219/month, all in Essential with up to 5x higher limits, and analyze up to 100 SERPs/day
- Enterprise Plan: Custom pricing and features.
Surfer SEO reviews
- G2: 4.7/5 (181)
- Capterra: 4.4/5 (63)
7. WriterZen
WriterZen is a content and SEO tool used to create optimized content based on detailed keyword research and SERP analysis. Designed to simplify the content creation process, it provides powerful tools to identify trending topics, discover related keywords, and generate SEO-friendly content.
Popular features
- Topic Discovery: Helps users find trending and relevant topics by analyzing search trends and keyword gaps, ensuring content creation aligns with current market demand.
- Keyword Research: Provides in-depth keyword research, suggesting high-traffic and low-competition keywords to target, improving the chances of ranking well in search results.
- Content Planning: With its easy-to-use content planner, WriterZen helps users organize content ideas, create detailed briefs, and manage content creation workflows.
- SERP Analysis: Analyzes top-ranking pages to help users understand what makes successful content in their niche, providing actionable insights to enhance content strategy.
- SEO Writing Assistant: The platform includes a built-in writing assistant that offers recommendations on keyword usage, headings, and structure to improve SEO performance.
Limitations
- The learning curve may be steep for users unfamiliar with content optimization tools.
- The interface could feel overwhelming for those new to SEO.
Pricing
- Keyword Research: $75/one time, 30,000 keyword credits, 10,000 keywords clustering, 50 keywords lookup.
- All-In-One Basic: $150/one time, 30,000 keyword credits, 10,000 keywords clustering, 50 articles/month, unlimited AI writing.
- All-In-One Advanced: $225/one time, 50,000 keyword credits, 10,000 keywords clustering, 100 articles/month, unlimited AI writing, 2 extra member seats.
WriterZen reviews
- G2: 4.7/5 (201)
- Capterra: 4.8/5 (205)
8. Content Harmony
Content Harmony is a content optimization platform used to create detailed content briefs, optimize content for SEO, and manage the content creation process more efficiently. It is particularly valuable for teams and agencies that need a structured approach to content production.
With its comprehensive keyword research, SERP analysis, and content brief features, Content Harmony streamlines the content creation process and ensures content is both engaging and SEO-friendly.
Popular features
- Content Briefs: Helps users create detailed and structured content briefs, offering clear guidelines for writing SEO-optimized content.
- SERP Analysis: Provides in-depth analysis of top-ranking pages, highlighting key content strategies and SEO factors to replicate for higher rankings.
- Keyword Research: Offers robust keyword research features, suggesting target keywords based on search volume, relevance, and competition to guide content creation.
- Content Optimization: Recommends keyword usage, content structure, and heading strategies to ensure content is fully optimized for SEO.
Limitations
- Some users find the platform’s focus on content briefs to be limiting if they’re looking for a more all-encompassing SEO tool.
- The interface could be more intuitive, especially for new users who may need time to fully navigate the platform.
Pricing
- Usage-based: ranging from $50/mo for up to 5 content workflows to $799/mo for 150 content workflows.
- Enterprise Plans: Custom pricing and features.
Content Harmony reviews
- G2: 4.8/5 (21)
- Capterra: 4.9/5 (15)
9. Rytr
Rytr is an AI-powered content writing tool designed to assist users in creating high-quality, SEO-optimized content in seconds. Rytr is ideal for marketers, content creators, and businesses looking to streamline their content production process.
The platform leverages advanced AI models to generate content across various formats, from blogs and social media posts to product descriptions and email copy.
Popular features
- AI Writing Assistant: Generates human-like content across multiple formats, from articles to ad copy, helping users quickly produce engaging text.
- Content Templates: Provides numerous templates to simplify the writing process for different content types, such as blog posts, emails, and product descriptions.
- SEO Optimization: Offers keyword recommendations and SEO insights to help users optimize their content for better ranking potential.
- Tone Customization: Users can tailor the tone of the content to match their brand’s voice, ensuring consistency in messaging across all types of content.
Limitations
- The depth of content generated may sometimes lack nuance or originality, requiring some manual edits.
- Some users report that advanced customization options for longer-form content are limited.
Pricing
- Free Plan: 10k AI characters per month, no tone of voice match, no plagiarism checks, 1 language.
- Unlimited Plan: $9/month, unlimited AI characters, 1 tone of voice match, 50 plagiarism checks monthly, 1 language, 2x character input limit.
- Premium Plan: $29/month, unlimited AI characters, multiple tones of voice matches, 100 plagiarism checks monthly, 35+ languages, 3x character input limit.
Rytr reviews
- G2: 4.7/5 (809)
- Capterra: 4.6/5 (18)
10. Dashword
Dashword is a content marketing tool that specializes in creating SEO-focused content briefs. It allows users to quickly analyze competitors and generate detailed recommendations for content structure, keywords, and topics.
The platform simplifies content planning, ensuring that every piece of content has the potential to perform well.
Popular features
- Content Briefs: Generates comprehensive content briefs that include keyword suggestions, content structure, and SEO recommendations based on competitor analysis.
- Competitor Analysis: Evaluates top-ranking competitors to identify successful content strategies, offering insights that help improve the quality and relevance of your own content.
- Keyword Recommendations: Provides relevant keyword suggestions to target, including both primary and secondary keywords, improving the content’s SEO potential.
- Content Structuring: The platform recommends how to structure content with headings, subheadings, and content length to optimize for search rankings.
Limitations
- Dashword’s main focus on content briefs may not be ideal for users looking for a comprehensive content creation tool.
- Some features, like keyword tracking, are not as advanced as other specialized SEO tools.
Pricing
- Startup Plan: $99/month, 5 user seats, 30 content reports, 100k-word AI writer.
- Business Plan: $349/month, 10 user seats, 100 content reports, unlimited AI writer, content monitoring.
Dashword reviews
- No reviews
11. Jasper
Jasper (formerly known as Jarvis) is a well-regarded AI writing assistant focused on creating content quickly and efficiently. It’s designed to assist with a wide range of content creation tasks, from long-form blog posts to short social media captions.
With its advanced AI capabilities, Jasper can generate SEO-optimized content that resonates with both search engines and audiences, saving time while maintaining quality.
Popular features
- Content Templates: Offers a variety of templates to help users create content for different purposes, such as blog posts, ads, and social media.
- SEO Optimization: Includes built-in SEO features that suggest keywords and help optimize content for higher search engine rankings.
- Long-form Content Writing: Supports long-form content, such as articles and blog posts, ensuring high-quality, well-structured outputs.
- Tone Control: Allows users to adjust the tone and style of their content, ensuring it aligns with their brand’s voice and target audience.
Limitations
- Some users feel that Jasper’s AI-generated content may require more manual edits to ensure accuracy and creativity.
- It can generate repetitive and “fluff” content, depending on the niche and the prompts.
Pricing
- Creator Plan: $49/month, 1 user, 1 brand voice, access to Jasper Chat and SEO mode.
- Pro Plan: $69/month, everything in Creator, 3 brand voices, 10 knowledge assets, 3 instant campaigns, AI image generation & editing tools.
- Business Plan: Custom pricing and features.
Jasper AI reviews
- G2: 4.7/5 (1,244)
- Capterra: 4.8/5 (1,846)
12. Anyword
Anyword is an AI-powered writing platform used to draft highly engaging and conversion-focused content. Anyword is particularly known for its ability to tailor content for specific audiences, making it a great option for businesses focused on improving their copy’s performance, whether for ads, emails, or social media.
Popular features
- Predictive Performance Score: Predicts how well content will perform based on data-driven insights, helping users craft high-converting text.
- Audience Targeting: Allows users to create copy tailored to different audience segments, improving personalization and relevance.
- Copy Variations: Generates multiple variations of the same piece of content, allowing users to test and optimize for the best results.
- Tone and Style Adjustments: Enables users to adjust the tone and style of the content to match their brand’s voice and campaign goals.
Limitations
- While the predictive performance feature is helpful, it can sometimes overestimate results, requiring users to verify with actual performance data.
- Some users report that generating longer-form content may need additional refinement for optimal quality.
Pricing
- Starter Plan: $49/month, 1 seat, 50 performance predictions, 50 performance data rows, unlimited copy generation.
- Data-Driven Plan: $99/month, 3 seats, 100 performance predictions, 50 performance data rows, real-time performance predictions for manual edits.
- Business Plan: $499/month, 3 seats, 250 performance predictions, 5k performance data rows, custom-built AI models.
- Enterprise Plan: Custom pricing and features.
Anyword reviews
- G2: 4.8/5 (1,208)
- Capterra: 4.8/5 (380)
Why Search Atlas Outshines All Other Frase Alternatives
When it comes to optimizing content and driving SEO performance, choosing the right platform is key. While many tools promise to deliver results, Search Atlas stands out with its comprehensive features that take your content to the next level. 🥇
With powerful features like Content Genius and OTTO, Search Atlas ensures your content is not only optimized but also aligned with the latest search trends.
Whether it’s keyword research, on-page SEO, or creating content that fits your brand’s voice, Search Atlas makes it all seamless and efficient.
Ready to experience next-level content creation? Start your 7-day FREE trial of Search Atlas today and see how it outperforms the competition!
